Founded in 2023, Mera Brand Pakistan is a national exhibition platform created to showcase the strength, creativity and potential of Pakistani businesses. It brings local manufacturers, established brands, SMEs, startups, women entrepreneurs and technology innovators together on one large public and business platform.

What began with just two halls at the Karachi Expo Centre has rapidly expanded into one of the country’s largest consumer and brand exhibitions. Its purpose is clear: to strengthen the identity of “Made in Pakistan” by giving Pakistani businesses greater visibility, direct access to consumers and new opportunities for growth, investment and collaboration.

Our Vision

Mera Brand Pakistan envisions a Pakistan recognised for quality, innovation, entrepreneurship and competitive manufacturing. By strengthening consumer confidence in local products and connecting businesses with customers, investors, distributors and institutional partners, the platform seeks to help Pakistani brands grow at home and compete globally.

More Than an Exhibition

Mera Brand Pakistan is designed as an ecosystem for economic opportunity. It creates direct B2C and B2B connections, promotes entrepreneurship, gives emerging businesses access to mass audiences and provides dedicated space for women-led enterprises, startups and technology companies.

The objective is not simply to display Pakistani products, but to build a stronger culture of buying Pakistani, investing in Pakistani talent and taking Pakistani brands to the world.

A Platform Growing With Pakistan

2023 – The Idea
The concept was developed with the ambition of creating a major national platform where Pakistani brands could directly engage consumers and demonstrate the diversity of local enterprise.

First Edition
Karachi Expo Centre, Halls 02 & 03
120+ Exhibitors | 200+ Brands | 200,000+ Visitors

The response established the demand for a dedicated national platform celebrating Pakistani products and businesses.

2025 – Expansion and Growth
Halls 05 & 06 and Foyer Area
168+ Exhibitors | 300+ Brands | 325,000+ Visitors

The exhibition expanded significantly as more national brands and businesses joined the platform.

2026 – Full Expo Centre Takeover
Halls 01–06, Karachi Expo Centre
240+ Exhibitors | 500+ Brands | 450,000+ Visitors

The 2026 edition expanded across the entire Expo Centre and introduced dedicated platforms including Teknofest for technology and IT, the Khadija-tul-Kubra Pavilion for women entrepreneurs, and a dedicated Startup Pavilion, alongside food courts and family activity areas.

The Bigger Ambition

Mera Brand Pakistan seeks to become more than an annual exhibition. It aims to develop into a national platform for Pakistani enterprise, connecting producers with markets, ideas with investment and local innovation with global opportunity.

Made in Pakistan should not merely describe where a product was manufactured. It should become a mark of quality, confidence and national economic strength.

Mera Brand Pakistan

Ready to Shape the Future?